The first project of the company in 2012
The year has started fruitfully for Artworks. The first shooting project was a reel called "Employee" for McDonald's. It has blown up the poetic community of the country (the creative is developed by Leo Burnett agency).
On web-sites and in communities of rhymesters of the Russian Federation a mass wave of imitation has been detected. The Russian poetic trend now is five or six rhymes in one line.
In the studio there is also an atmosphere of rhyme and sonnet. Even an internal competition has taken place. As a result a work of Roman Kalmykov has been chosen as the best one (you can hear his voice in the commercial).