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Artworks film in a submarine mode

In september 2015 Artworks film faced an unusual challange by the Ogilvy & Mather Russia agency – to tell the story about the hugest mall «AVIAPARK». By using POV of its residents – fishes, which are living in the 23 meters hight  super-aquarium. It is the main embellishment in the mall, which area equals 390 thousands square meters.

Such a big task made Artwoks film crew feel really exciting! Even on recce all crew members with director Vitaly Shepelev and DOP Evgeny Ermolenko walked about 14 kilometers. And it’s scary to imagine how long was the common mileage! Well, it’s also hard to count the common weight of all of film equipment, which was carried from one floor to another. The shooting was done with two cranes - it allowed to make an elevator-moving camera effect.

And all this job was done to make two pretty animated fishes, made by Thehmer post-house, feel fun while discussing “shopping sharks” weekdays.